YPS Saturday Meet | Sat, Mar 02, 2024 | 6:00 PM IST | State Youth Center

Product photography is a branch of commercial photography that focuses on capturing images of products in a visually appealing and enticing manner for marketing and advertising purposes. The main goal of product photography is to showcase the features, details, and quality of a product, with the aim of attracting and engaging potential customers. The images are typically used in various promotional materials such as websites, online marketplaces, catalogs, brochures, and social media platforms. Another important aspect of product photography is showcasing the product from different angles, capturing close-up shots of intricate details, or demonstrating its functionality in use. This helps potential customers get a clear understanding of the product’s appearance, features, and benefits. Effective product photography requires a good understanding of the target audience, brand identity, and market trends. It involves collaboration between photographers, art directors, stylists, and other professionals to create compelling images that evoke desire, trust, and engagement. Overall, product photography plays a critical role in influencing consumers’ buying decisions by presenting products in an attractive and professional manner, and helping businesses stand out in a competitive market.

Bring your camera, lens (50mm / macro) and any small product for a hands-on experience!

About the Mentor:
Mr Mohan Krishnappa

Mohan Krishnappa was born in Bengaluru and pursued a Masters in Information Technology. Currently, he is working as a Consultant in an IT company.

While he is an attentive listener by nature, he has always been actively involved in sports, especially cricket, representing the KSCA division 5 and 4 through a private cricket club during his college days.

However, his true passion for photography blossomed when he started traveling and trekking in the Himalayas. It was during one of these trips that a friend introduced him to the world of DSLR photography, particularly landscapes and wildlife photography. This introduction turned out to be an eye-opening experience and the best thing that happened to him. 

Around 2009/2010, he came across an article in the Deccan Herald newspaper about YPS (Youth Photographic Society). Intrigued, he decided to visit YPS, which is located at the State Youth Center, and became a member. This marked the transition from photography as a mere hobby to a more dedicated and responsible passion.

To further enhance his skills, he enrolled himself in a 5-day workshop led by the renowned photographer, Mr Anand Sharan. During this workshop, he was introduced to the world of portrait photography. Initially, he focused on capturing animals, but his interest gradually shifted towards photographing people. This allowed him to break out of his introverted shell as he had to actively engage and connect with people to capture their portraits.

Despite this shift towards portrait photography, he still find solace in the tranquility of forests. For him, it is not always about photographing mammals and birds, but rather about enjoying the raw beauty of nature, immersing himself in its serenity, and breathing in the fresh air.

Finding a balance between his career and passion, he has set up a small home studio for product photography. He dedicate a significant amount of time to exploring different lighting setups and techniques for capturing compelling product images. Lately, he has also been working on retouching, editing, and blending techniques, using overlays and textures to further refine his photography skills. Overall, photography has become an integral part of his life, allowing him to continuously learn, explore, and grow both personally and creatively.

Instagram: @mohankrishnappa
Facebook: @mohankrishnappa
X: @mohankrishnappa

Language: English

Request everyone to arrive 15 mins early.

-YPS Executive Committee